Global Insights

Cattle projections

Published quarterly, the report provides a comprehensive outlook on the cattle industry, including forecasts for the national herd.

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On the Ground Podcast Ep. 2

China Market Update: Outlook for Australian Red Meat in 2026

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On the Ground Podcast Ep. 1

Export Outlook 2026: Global Markets, Middle East Conflict & What’s Next for Australian Red Meat

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MLA’s 2026 global market snapshots

Read the key takeaways from the newly published 2026 MLA market snapshots.

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Market Snapshots

The snapshots provide a comprehensive overview of topline, up-to-date insights focusing on current consumer, channel and trade trends.

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10 years of Lambassador learnings

Insights from MLA’s Lambassador network reveal how chefs and foodservice influencers are driving demand for Australian lamb (pg 46-47).

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2026 Red Meat Trends by Rare Medium

Rare Medium's 2026 Sizzling Six trends showcase top product and activation opportunities of red meat in foodservice globally and across channels.

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Australia Community Sentiment Research 2025 Infographic

This infographic presents 2025 research insights on trust, attitudes, and consumption trends surrounding red meat across Australia.

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State of the Industry Report 2025

Published annually, the report highlights a year of achievements, with the industry setting new benchmarks in production, exports and engagement.

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